The
Implicit Association Test (IAT) assesses individual’s unconscious and
unintentional stereotypes (Greenwald, McGhee, & Schwartz, 1998). To do this, the IAT measures how quickly the
individual pairs different constructs with their respective cultural
stereotypes (e.g., females and family-related words; Project Implicit, 2011).
For example, to detect implicit racism, the test would first present faces
of African-Americans and of European-Americans.
The individual must “sort” the faces into two categories: Black and
White. Next, the individual would sort
Black faces and “good” words (e.g., joy, love wonderful) into one category and
White faces and “bad” words (e.g., agony, terrible, horrible). Then, the good and bad words would switch, so
the individual would sort Black faces and bad words into one category and White
faces and good words into the other. The
program would then compare how quickly the individual paired good words with either
Black or White faces. If the individual
sorted good words paired with White faces more quickly than good words with
Black faces, then that individual is said to have an implicit preference for
White faces. The associations can be labeled, “no
association,” “slight association,” “moderate association,” or “strong
association” (Project Implicit, 2011). Take the IAT here!
I took the two Gender IATs (i.e.,
Gender- Career and Gender- Science), which tested my association of both
genders with either careers or family and either science or liberal arts. I was surprised by my results. For the Career IAT, I slightly associated men with career words and women with family
words. The results for the Science IAT
were even more surprising: I strongly associated
women with the sciences more and men with the liberal arts.
I admit that I was a little disappointed in my
results; I thought that I was not sexist!
I was less surprised by the results to the Gender & Careers
IAT. I think that I was socialized (from
media, teachers, peers, etc.) to associate women with family words and men with
career words. For example, my parents
gave me Barbie dolls, whereas they gave my brother toy cars. Nevertheless, I thought that I no longer
associated women with family words and men with careers words. Yet, it appears that I am still affected by
the culture in which we live, given that 76% of people who took this IAT made
the same association (Project Implicit, 2011).
I was more surprised by
the Genders & Sciences IAT. I think my results were driven by two
things. First, I took the Genders &
Careers IAT before the Sciences IAT.
After receiving results implying that I had some sexist stereotypes, I
think I may have unconsciously tried to prove that I was not sexist, thereby
giving much more weight to associating women in the sciences. Second, I am currently pursuing a major in
Biology (in addition to my major in Psychology). One of the Biology classes that I am in this
semester has one male student and previous Biology classes have had very few
male students, in relation to female students. Although the gender ratios can probably be
attributed to the broader university gender ratio (60 women: 40 men), perhaps I
now associate women more with Biology (or sciences in general) just as a matter
of the number of women biologists with whom I interact daily, illustrating the
contact hypothesis. The contact
hypothesis states that direct contact between two groups will reduce prejudice
(Allport, 1954). Because I do not
interact with as many male biologists, I have more gender prejudice against
associating men with science.
Completing the IAT made me realize that I am probably
more influenced by media and our culture more than I would like. Obviously, I
would prefer to have no associations between gender and careers or science
because women and men should have
equal opportunity to compete in the sciences (whether or not that is actually
the case is a different story!). Nevertheless, I only slightly associated women with family words and men with career
words; thus, there is hope that I may be able to eventually overcome this
association!
References
Allport, G. W. (1954). The
nature of prejudice. Reading, MA: Addison-Wesley.
Greenwald, A. G., McGhee, D. E., & Schwartz, J. L.
(1998). Measuring individual differences in
implicit cognition: The implicit
association test. Journal of
Personality and Social
Psychology, 74(6),
1464-1480.
Project Implicit (2011). About
the IAT. Retrieved from:
https://implicit.harvard.edu/implicit/iatdetails.html
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